Dottie has the rare gift of positive management skills. She delivers an enthusiasm to projects large and small that brings out the best in co-workers. I'm not sure there is a challenge too big for Dottie and I look forward to working with her again.
A brand is an idea that influences what consumers prefer. When I meet with business owners and educate them on the value of brand identity (desire and awareness), what it means to effectively position your brand (unique place in the market that you are claiming), and the influence of brand equity (reputation and customer ...
It’s happening right now before our very eyes. We are witnessing a remarkable and revolutionary marketing transformation lead by today’s Gen Y consumers. According to J.D. Power Web Intelligence, born in the 80s and 90s, the Gen Y-ers are 30 and younger and make-up the largest demographic segmentation to date with ...
If you want to create change...make it FUN...YouTube Video. ...
How many times have you sat down for a lecture, seminar, webinar or conversation and walked away scratching your head and wondering who the heck were they speaking too? Did the speaker really know his audience? With any form of written or verbal communication, keeping your “intended audience” in mind while you ...
