Marketing “Thought Leader”

New World.  New Direction.  New Thinking.

Dottie Paek | MIRM, CMP is an award winning and seasoned, “thought leader” with 25+ years of solutions-driven experience in orchestrating creative collaborations of promising people, with sharpened skills, and extraordinary talents.  She is an engaging and passionate leader with the ability to put others at ease, quickly building relationships based on mutual reliance and respect. Dottie establishes trust by providing opportunities, not enforcing directives.  She is invigorated by always learning something new and discovering the “next right answer”.  Her tenacious and competitive determination, as well as her “can do” spirit are the qualities that enable her to celebrate extraordinary experiences both personally and professionally.  

“In a challenging market like today, thought leaders and visionaries rise to the occasion.  Passion, imagination and brand image shine through.”

Dottie has been involved with both small start-up companies and large, national corporations developing product, conducting research and methodologies, overseeing merchandising and marketing and managing advertising and communications.  Dottie has built, developed and been involved in every aspect of the marketing process. Her unique abilities to create “place making” and talents in “story telling” have earned her a highly acclaimed reputation.  And her mantra is: Ideas that spread…WIN!!!”

Prior to working in the home building industry for more than 20 years, Dottie’s experience also entails working for several advertising agencies servicing international, national and local consumer brands such as: Thai Airways, Hain Pure Food, Kiron (cameras/equipment), Tri (hair products), and residential and commercial real estate ventures.

Dottie has her BA in Communications/Advertising from California State University, Fullerton and in 2009 earned her MIRM designation from the National Association of Home Builders.  This elite recognition is the only national designation specifically designed for the new home marketing professional.  Its purpose is to recognize and promote professionalism, education and ethics in the new homes sales and marketing field.  She has also received the NAHB’s Certified Marketing Professional (CMP) designation based on cumulative experience combined with extensive educational curriculum provided by the NAHB.

Dottie currently serves on her local BIA/Sales & Marketing Council Executive Board of Directors, has chaired topical and relevant educational programs for its members, and is the 2010 SoCal Awards/MAME Chairman.

She is married and has one son who is currently attending college at the University of Arizona.  In her spare time, Dottie enjoys spending time with her family and dogs, gardening and attending concerts and cultural events.